Purchase of Bleaching creams: Nigerian Women tops the List
The growing figures of patronizers of bleaching creams in Nigeria is alarming!
According to a report from the World Health Organization released last year, women in Nigeria topped the list of countries using skin lightening products with 77 percent of the female population applying them regularly.
One shop owner in Al Jazeera's report explained that skin lightening is a gradual process.
"It's not something you wake up one day and decide 'I want to be fair, I want to be like Michael Jackson,' and you go Michael Jackson all of a sudden," the shop owner said.
It's so popular in Nigeria, the Economist reported, that there's even local lingo for people who only use products on their face, while the rest of their body stays darker. They're called "Fanta face, coca cola legs." Al Jazeera's report stated that the very nature of calling it bleaching has been rebranded as "toning" now as well.
Purchase of Bleaching creams: Nigerian Women tops the List
Reviewed by Kratos Olympian
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Reviewed by Kratos Olympian
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23:28
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